Blog | Latest News
Ranking organically vs. paying for Google Ads: Does it matter?
In the battle for online visibility, law firms must decide: focus on organically securing a top spot on Google or leverage paid...
Top 5 Law Firm SEO Mistakes to Fix Now
zSearch Engine Optimization (SEO) is a crucial component of any law firm's marketing strategy. Neglecting SEO can lead to...
7 Common Legal Marketing Mistakes & How to Avoid Them
In today's competitive legal landscape, a strong marketing strategy is no longer optional – it's essential for attracting new...
Why Every US Law Firm Needs DNS Control in 2024
In today's digital age, a strong online presence is crucial for any business, especially in the competitive legal field. While...
Surviving Inflation: How Law Firms Can Increase Prices
Inflation is squeezing profit margins across all industries, and the legal sector is no exception. Rising costs for salaries,...
Is your website WCAG compliant? A must for all law firm websites
In an age where information is readily available online, law firm websites are crucial tools for connecting with potential...
Why first impressions matter for law firm websites
In today's digital age, a law firm's website serves as its virtual front door. It is often the first point of contact for...
Five benefits of using social media as a lawyer
Social media is extremely beneficial for a lawyer to have and use. While having social media is easy, using it to your benefit...
How do you build a law firm client database?
The modern take on a contact directory is a client database. A client database facilitates successful email marketing for your...
How to increase your law firm’s prices during inflation
During inflationary times, law firms are faced with increasing prices to uphold service value. Following inflation, you’ll look...
Why does my law firm need a website and SEO?
Do you already have a website for your law firm? Did you launch your law firm’s website five years ago, and haven’t updated it...
Should lawyers use social media?
The headline question is largely redundant in 2022; lawyers should use social media. There is power in having a social media...
How do law firms increase brand awareness?
Updated for 2023 Your website could be your first introduction to potential clients, so you want to make a good first...
How To Increase Your Inquiry-To-Client Conversion Rate
Business is tough. As competition surges amid almost every American industry, SME owners forcibly search for ways to remain...
Law Firm Branding 101
While the situation has improved over the last 10–15 years, there are still lawyers and law firms who fail to Recognize the...